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- Residential Roofers
- Home Stagers
You'll sift through to find the entire name, phone number and mailing address of each professional. Like I said, this might require a bit of time but it's at no cost.
- Handyman Contractors
There are quite a few list companies out there to pick from. Rather than going to one list company for a list of attorneys and another company for financial planners, you ought choose a company that provides all the professions you need in one spot. I tell you, it'll cost you a few dollars for this list but it's going to salvage you hours of precious time!
A bit surprising, huh? See why all that Realtor junk mail and email somehow gets sent to you?
So how can you get a detailed list of all the professionals you'll desire to work with? Wonderful question, glad you asked. Depending on how many marketing dollars you have, there are a couple of options for you.
So once you get this marketing list of professionals (however you choose to generate it), it's time to write down your highly personalized "referral letter". I don't have space here to instruct you about copywriting, regrettably. That's definitely a topic all on it's own.
- Building Contractors
Initially, let's get a list of professionals that really have the clients you possibly could work
- Certified Public Accountants
- Electricians (residential or maybe commercial [link widoczny dla zalogowanych], depending on your business)
- Lenders (obvious, correct?)
- Plumbing Contractors
There's nothing dishonest with following the leader.
Simply understand for now that you don't want your referral letter to be a "sales letter".

Make an effort to be creative in terms of the mailing package or envelope you utilize as well as including a out of the ordinary marketing piece with your letter. Be consistent about following up with each professional by phone, regular mail or email at least 1 occasion each month.
- Tree Trimming Contractors
Even though you possibly could copy some or most of your referral marketing letter and send it to other professionals on your list, when t
Relax, these types of lists aren't immoral or unethical. When professionals, such as us Realtors and agents, sign up for random publications and associations [link widoczny dla zalogowanych], these lists are compiled and made available for sale to anyone.
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Just purchasing a list of these professionals would be your other choice. Just as you're on a "Realtor list" out there someplace for sale, these professionals are on lists that the public can purchase as well.
What do you think of when someone says "referral marketing letters", in terms of marketing ideas? I'll bet you $100 you're guessing that I'm talking about testimonials and recommendations from past clients.
- Certified Financial Planners
- Get the
Of course, there are numerous more professionals to add to the list but that'll have you going for today.
- Real Estate Lawyers/Attorneys
The online yellow pages is certainly an alternative for you. As a Realtor, you already have a "farm area" you operate in so you'll want to keep within those borders. With the yellow pages choice [link widoczny dla zalogowanych], the downside is that it can be time consuming.
- Landscaping Companies
In a nutshell, referral marketing letters for Realtors can be summed up like this: acquire a list of other professionals in your "farm area" that will have the type of clients and prospects you're searching for. Then you just write down a personal letter that sincerely shows off who you are and send it to this list in the regular mail (no email).
- Appraisers
That's a wonderful marketing suggestion for Realtors too. But, what I'm getting at is collecting a stream of client referrals from other professionals such as mortgage brokers, landscapers, attorneys and contractors. The best part is that it'll only call for a individualized letter scripted by you, the coolest Realtor in the region.